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Serra Toyota

4.8

About this business

At Serra Toyota, we don’t just have a vast inventory to look at. We have the next car, truck, or SUV that will fit your needs. Whether it’s a new or pre-owned vehicle you’re considering, our staff is waiting to offer an excellent experience to get you on the road. There’s no doubt that Toyota is one of the most reliable brands available. At Serra Toyota, we value our customers and strive to be your most reliable dealership in Birmingham. That’s why you’ll find a seamless journey from resea... read more

Location details

1300 Center Point Pkwy, Birmingham, AL, 35215, United States

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WeekdayScheduleStatus
Mon9:00 a.m. to 7:30 p.m.
Tue9:00 a.m. to 7:30 p.m.
Wed9:00 a.m. to 7:30 p.m.
Thu9:00 a.m. to 7:30 p.m.
Fri9:00 a.m. to 7:30 p.m.
Sat9:00 a.m. to 7:00 p.m.
SunClosed
4.812,727 reviews
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David W's profile image
David W 
3 months ago

My wife and I bought a Toyota Camry from Serra Toyota about 12 years ago and we were told the cars engine,transmission and rear end was covered under a lifetime warranty for as long as we own the vehicle. We had an over heating problem and took it to the service department and they charged us a little over $1500 for a radiator and a belt tensioner pulley.We paid and we had the car for four or five days and it started overheating again. We took it back and now they are saying its not going to be covered under the warranty bec... read more

Business response:

***** ********************* you for your customer review. We understand your concerns. ***** ***** the **** Manager spoke with you regarding the next steps. An approval of tear down is needed in order to proceed. If you have any additional questions, please reach out to him at **************. 

Jeff T's profile image
Jeff T 
4 months ago

We drove more than an hour to see a 2015 **** Edge Titanium listed at $9,900. The vehicle was nice with the exception of a ripped sunroof cover. When discussing the *** price, they added approximately $3600 in fees, which included an unnecessary Serra Platinum Package 3.0 that we do not want or can even use, for a total of around $13,500. We offered $12,000 ***, which we felt was reasonable due to the sale price of the vehicle, but they countered with $13,200 (written) and finally $13,000 (verbally but they ignored later). T... read more

Business response:

Mr. ******* thank you for your review. I have relayed your experience to our General Manager and he will be personally involved in helping to put a deal together. We sincerely appreciate your time and patience. We look forward to assisting you. 

Monica H.'s profile image
9 months ago

Tenía muchas preguntas! Quería darle las gracias a Pablo Rubio para ser muy paciente conmigo. Si necesitan ayuda con comprar un carro, el es la perfecta persona para eso! Me encanta la pasión que tiene por su trabajo. PABLO RUBIO YOU ARE THE BEST! 

Monica E.'s profile image
9 months ago

Shout out to Pablo Rubio! He was a great salesman. He’s a very kind and trusting dude. He answered all my questions with patience and I didn’t feel an ounce of pressure from him. You can tell he puts a lot of passion into his job. Best salesman I’ve met! Unfortunately I couldn’t get my specific dream car because my mom surprised me with one later on, but I feel blessed either way. Thank you Pablo :) 

Sue H's profile image
Sue H 
a year ago

Hello Absolutely the worse experience ever Scheduled an appointment went in and was told by the salesperson that I could use my car as a down payment well that was a complete lie my credit was ran multiple times and I was there for almost 8 hours and the salesman telling me that my car was not worth a dollar but he was offering **** as a favor but I would need an additional down payment amount of **** and they wanted to sign for a car that was in Decatur but I could drive another car off the lot and come back the next day to... read more

Deoka J.'s profile image
a year ago

Beh Doli is an amazing and knowledgeable salesman. Thank you and the rest of the Serra team for taking the time to work out the best deal. It's rare to find people who put the customer's best interest first! 

Robert W's profile image
Robert W 
a year ago

Sale person did not give my ***** dollars refunds money back because I can't afford to ********* difference and I cancel and I not have vehicle that is why I need my ***** dollars refunds money back from deposit . He did not give my money back . Look like he scam my money . 

Business response:

Hello - The customer spoke with the ***** *************************** and Customer Relations Director - *************************. Serra Toyota is issuing a refund on the $1,000 deposit today (1/10/24). Depending on the bank it can take anywhere from **** business days. We sincerely apologize for the delay. We hope you have a great rest of the week. 

Wendy B.'s profile image
a year ago

Bruce was absolutely wonderful from the beginning to the end of the process. He was able to get me into the truck I’ve always wanted. I love my new 24 Tundra 1794. Go see Bruce and he will make it happen. 

Beth J.'s profile image
a year ago

We had a wonderful experience buying our car! Montel did such a great job, he was amazing. His twin brother Montrel was very helpful as well! And Joel did a great job with financing. It was the best experience, and we were done and back on the road for our vacation! Highly recommend them! 

Frequently asked questions about Serra Toyota

How is Serra Toyota rated?

Serra Toyota has a 4.8 star rating with 12,727 reviews. 

When is Serra Toyota open?

Serra Toyota is open now. It will close at 7:30 p.m.  

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