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Machinery Row Bicycles

4.8

About this business

Machinery Row Bicycles is Madison’s local bicycle shop since 2003. Our shop maintains an extensive selection of bikes, cycling apparel and gear, and also offers bike rentals, fitting services, and maintenance. As Madison’s largest independent Trek dealer, we have full lines of mountain, road, cyclocross, electric, triathlon, fat, and town bikes. Other brands you can find in our shop include Felt, Giant, Moots, Waterford, and Co-Motion bikes. 

Location details

601 Williamson St, Madison, WI, 53703, United States

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WeekdayScheduleStatus
Mon10:00 a.m. to 7:00 p.m.
Tue10:00 a.m. to 7:00 p.m.
Wed10:00 a.m. to 7:00 p.m.
Thu10:00 a.m. to 7:00 p.m.
Fri10:00 a.m. to 7:00 p.m.
Sat10:00 a.m. to 6:00 p.m.
Sun10:00 a.m. to 5:00 p.m.
4.8958 reviews
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Erica Rand Spradling's profile image
Erica Rand Spradling 
8 years ago

A big shout out to Brian who worked the Trek 100 sag yesterday!! He saved me from having to ride through flooded streets in Columbia, and then went the extra mile to try to locate a battery for my Di2 shifting that decided to die 30 miles in. Never found a battery but I felt safe knowing he was checking up on me throughout the rest of the ride!!! A great representative of Machinery Row!!! � 

Pam Krueger's profile image
Pam Krueger 
8 years ago

Thank you for taking so much time to get me set up and fitted and explaining the details and services that came with the purchase of my new Trek bike! Exceptional customer and mechanical services! Andy is not only knowledgeable but extremely patient...an asset to Machinery Row. Thanks again! 

Business response:

Thanks, Pam! Very glad that our sales team and mechanics were able to help with your new Trek bike! 

Kevin Memmel's profile image
Kevin Memmel 
8 years ago

The sales people were great! They made sure our new bikes were fitted properly. I especially want to acknowledge the sales manager Justin for his time and patience. 

Edwin Ojeda's profile image
Edwin Ojeda 
8 years ago

I have purchased (2) Felts from MRB. Service was great and most importantly follow up service is untouchable. Will continue purchasing from MRB. 

Breanne Cole-Walsh's profile image
Breanne Cole-Walsh 
8 years ago

I can't say enough great things about this shop! We were in town training for a few days, and the entire staff was incredible! They were all so friendly and extremely knowledgeable. They helped us with training routes, bike and cleat adjustments, and answered any and all questions we had. Despite being a busy shop, we felt like we had all of their time and attention while there. I would HIGHLY recommend you stop by!! 

Business response:

Thank you, Breanne! Happy to see you had a positive experience with our staff...we think they're pretty cool, too :) Hope to see you here again! 

Rob Teubert's profile image
Rob Teubert 
8 years ago

It was my first time in the store. Got tubes, pump and some new shoes. Prices seemed in line with other bike shop I've been too. But the staff was very knowledgeable and friendly. I will stop there again when I'm in the area. 

Walter Korol's profile image
Walter Korol 
8 years ago

Bought several bikes and accessories in the past. 

Jeff Vercauteren's profile image
Jeff Vercauteren 
8 years ago
Terry Long's profile image
Terry Long 
8 years ago

I went on for a small fender stay attachment piece that needed replacing. Expecting not too much luck in such a specific part I was ready to hear "no, sorry, don't have it" instead Brian tracked the piece down from the vendor and ordered it in. It's those little things that separate a good experience to an excellent one. This place and its people are excellent!! 

Frequently asked questions about Machinery Row Bicycles

How is Machinery Row Bicycles rated?

Machinery Row Bicycles has a 4.8 star rating with 958 reviews. 

When is Machinery Row Bicycles open?

Machinery Row Bicycles is closed now. It will open at 10:00 a.m. 

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