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Prime & Pure is an Australian owned and based jewellery making and retailing company. We specialise in Customizable jewellery in genuine 9 and 18 Karat Solid Gold. All our customisable pieces are proudly made in Australia by our master jewellers.
Prime & Pure, 889/29 Smith St, Parramatta, NSW, 2150, Australia
Get directionsFirst initial meeting looking at designs and getting sized up went smoothly. Ring was made perfect and was completed quick. Super happy with the outcome.
I cannot speak highly enough of my experience with Ali at Prime and Pure. From the very beginning, Ali was incredibly professional, transparent, and genuinely invested in helping me create the perfect engagement ring. I came to him with a vision of a 4-carat oval-shaped diamond, and not only did he deliver—it far exceeded my expectations. The craftsmanship is absolutely flawless, and the quality of the diamond is beyond stunning. What truly sets Ali apart, however, is his honesty and attention to detail throughout the entire... read more
I can’t recommend Ali enough! From the moment I started looking for an engagement ring, he was incredibly helpful, patient, and knowledgeable. If you’re looking for someone who knows their craft and treats you with honesty and care, Ali is your guy. Huge thanks to him for helping create such a meaningful piece.
Ali and his team are the best, couldn't recommend them enough! Ali has been great to deal with from the beginning when I was shopping around till the end when the ring was done. He went above and beyond to ensure I was satisfied and took the time to answer all my questions and saw me and my partener multiple times with short notice and no hesitation to ensure the ring would be perfect. He was very transparent and kept me in the loop with every step of the purchase. If you are shopping for a ring Prime and Pure are a must to ... read more
Amazing service and impeccable work. Thank you. 🤩
Prime & Pure has a 5 star rating with 94 reviews.
Prime & Pure is open now. It is open 24/7.
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